1) Dynamic text that is selectable from within the movie despite being animated or affected by FX.
2) Dynamic roll-over and stop frame captions on products, services, clothes/apparel–like a pause button in a video game.
3) KeyFrame anchors within the content to allow bookmarking and instant recall from within our browsers ( soon to be replaced with widgets ). This also allows the user to send just that specific portion of the video via email or links.
4) Portability of the actual source files.
5) Commenting and annotation within the video-itself.
6) Top down-Top up conversations for other applications.
In essence, video becomes an application and not just a passive communication medium.
I know–I haven't even scratched the surface. :)
4.07.2008
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Imagine a brand landscape defined by the individual; the consumer, the prospect, the common surveyor–a marketplace that evolves organically based on consumer interaction and feedback. A company and their agency-both accountable for their products, services and ideas. Knowledge is growing directly in relation to the amount of people contributing to it without regard for social or economical barriers. Language barriers don't exist. Knowledge is systematic growth based on interoperation without ration. Mass communications leveraged by the individual. Products and services rising and falling on their own merits. Someone googles "sucker born everyday," every minute. Advertising talks too much, art requires no explanation and we live in the middle. Create relevancy.
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