Security and Authenticity will be the new commodity

The Web/Cloud is posed to resolve and de-throne the hucksters within this area of expertise. And Google has a few things brewing that could be really great for all of us, or really bad.

Through an email recently, someone asked me what I thought about a campaign they we're presenting. They wanted to know what I felt about it. And If it needed 'more.'

–felt?

To be honest, I didn't feel anything.

Watch the video below or vist their site→ for more information.

It almost seems like the logical way to experience a movie.

I've been utilizing a lot of these types of models within the past 6 months, as I'm sure a lot of other designers are doing. Here a few of the models that have been introduced to the masses with little resistance and a low learning curve.

I like this YouTube campaign.

Phone functionality on your desktop. Corrects the term mobile OS. Nice.

Someone can be talented at both, expert in both and innovator in both. The real talent comes in doing them at the same time, within the same project and timelines. The same can be said for that of a writer who understands the context of their story well enough to doodle their vision on paper.

Graphic designers generally have a concise message they want to communicate and might employee an illustrator to help create elements that solve the design problem.

You can only evaluate work based on the work you've seen by others. This is were the challenge starts and ends. Art is nothing more than a contrast that either resonates with you or goes completely unnoticed by an equal to, or greater contrast. Two great words; Skeuomorph→ and Umwelt→.

Fonts are the tools or devices used to recreate, publish or show a typeface. So this post title should actually read, "Best typefaces for printed documents." A font is used to reproduce a typeface, digital or analog.

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