Graphic designers generally have a concise message they want to communicate and might employee an illustrator to help create elements that solve the design problem. Keep in mind, unlike the design field, Illustration only implies a method or type of visual element–a representative style or technique. This varies from talent to talent. Design utilizes a set of standards generally established and considered to be a rule(s) for communicating clearly and effectively to a large set of narrowed perspectives. A designer may decided that an illustrator's style or technique will enhance or even solve the design/communication problem.